Beef jerky delivered to your door? Yes please! Our friends at Perky Jerky sell all natural premium beef jerky in stores around the nation and online. By partnering with Indaba and using the flexibility of Magento, more people are chewing on this delicious meat!
Collaborate
Late in 2015, Perky Jerky came to the Indaba Group with a small challenge. Due to faulty patchwork, customer orders were dropping off the old Perky Jerky website…during the Holiday season. Okay, maybe it was a BIG challenge with a massive sense of urgency. Perky Jerky needed a quick fix and fast; particularly with the rush of Holiday orders in the most profitable sales quarter of the year.
That was the beginning of a great working relationship between Indaba and the Perky Jerky team. As Indaba continued to earn the trust of the Perky Jerky brand, discussions turned to addressing a number of larger challenges, many surrounding a new subscription module. The most immediate concern was that each time a customer desired an information change, their account on file would have to be completely DELETED! This, of course, was a self-deprecating feature to Perky Jerky’s retail site and needed a remedy right away. Indaba had a solution and came through for Perky Jerky once again.
Innovate
Perky Jerky and Indaba took a closer look at the other various issues with the subscription module in early 2016. The old subscription module deleting users accounts had resulted in a high turnover, far worse than initially expected. The indaba Team recommended replacing the AheadWorks module with SubscribePro as the solution to meet Perky Jerky’s goals and objectives and to begin building client confidence once again.
Creative solutions allowed Perky Jerky’s users to change their information and orders on the fly. This, along with other technical improvements, greatly increased the effectiveness and profitability of the Perky Jerky retail site. As you can see below, the results were impressive.
Perky Jerky was thrilled with the results, and customer complaints dropped dramatically.
Grow
The Indaba Group and Perky Jerky teams continue to work together to improve the overall customer experience. With both big and small projects planned for the upcoming year, Indaba has established a solid foundation with Perky Jerky and looks forward to working with this valuable, strategic partner for years to come.
